Domino’s faces a legal battle in the US over its app and website, which may force the pizza giant to make both accessible for disabled users after being challenged by consumer Guillermo Robles.
In 2017, the federal court in Pasadena dismissed Robles’ case as there were no regulations in place that determined what websites and apps had to do to be compliant with the Americans With Disabilities Act of 1990, under which Robles claimed Domino’s was breaking the law by failing to make reasonable adjustments for his disability.
Robles uses a screen reader on his iPhone, but found it impossible to complete an order from his mobile device as the app was not set up to work with screen readers, relying on visual stimuli and lacking tagged text. Robles, who is blind, was prevented both from making changes to the toppings on his pizza and using discount vouchers, leaving him at a disadvantage.
The 2017 decision was reversed on Monday by a panel of three judges, who said that the lack of specific rules did not mean that disabled users should not be prevented from using the services, and that it was the responsibility of Domino’s to provide “full and equal enjoyment” of its services to blind and other disabled people.
The case will now return to court, where it must be decided if the Domino’s app adequately meets the needs of blind users or excludes them.
Speaking to the BBC, the RNIB were pleased with the result, noting that the issue is also prevalent in the UK.
A spokesperson said: “All organisations have a responsibility under the Equality Act 2010 to ensure that their websites and apps can be used by blind and partially sighted people, including those who use screen readers.”
“It’s a perennial problem here in the UK and one we continue to address by working with companies to provide consultancy around web accessibility, as well as challenging them where necessary.”Get your copy of UNITE Magazine